Scope Apprentice

Social Media And Channel Apprentice

Location: London
Job type: Apprenticeship (18 months)
Salary: £16,800 – 21,000


Scope, the disability equality charity in England and Wale, provides practical information and emotional support when it’s most needed and campaign relentlessly to create a fairer society.

To support the planning, delivery and analysis of Scope’s digital communication channels, with a particular understanding of social media. To work with the media and social media team to curate content and ensure that it is consistently delivered to the charity’s audiences. This is an entry-level role where you will develop the understanding and skills needed to take control of Scope’s social media channels.

A typical day

  • Communicating with members of the social media team, and the communications team in meetings, email and chats
  • Supporting the scheduling, development and curation of social media content
  • Input into the social media content planner and the organisational communications grid
  • Attend meetings with colleagues from across the organisation – particularly marketing – where the creation of social media content is being discussed
  • Learning how to write engaging copy for Scope’s audiences on Twitter, Facebook and Instagram
  • Spend time getting to know Scope, the social model of disability, our brand, tone of voice, and values and how they influence our positioning on social media (this will happen over a period of time)
  • Be on the lookout for social media trends, press opportunities and hot button issues to engage social media audiences. And flag them to colleagues

You must have

  • Five GCSE grades C – A* (4-9) or equivalent, including English and Maths

Skills needed

  • Communication
  • Learning
  • Teamwork
  • Good communication skills, and a willingness to work as part of a team and embrace the learning of new skills
  • Willingness to learn how to create, brief and curate social media content  
  • An understanding or demonstrable interest in social media and the charity sector and how to engage charity audiences online  
  • Determination to change the way that the media and social media engages with and portrays disabled people and the issues which affect them    
  • Knowledge of the voluntary sector, disability and equality issues